Bally Manufacturing Corporation was founded in 1932 by Raymond Moloney in Chicago and quickly established itself as a major player in the pinball industry. Their first game, Ballyhoo, released in 1932, was a huge success and set the stage for Bally’s future innovations. In 1972, Bally introduced Fireball, a groundbreaking machine known for its innovative spinning disc feature and multiball play. Another notable machine, Medusa, released in 1981, featured advanced gameplay mechanics and intricate artwork. Bally was instrumental in popularizing pinball in the mid-20th century, introducing various technological advancements and expanding into slot machines and video games. The company eventually merged with Williams Electronics in 1988.